ULTRALASHEDUP Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from www.ultralashedup.com (the “Site”).

PERSONAL INFORMATION WE COLLECT

We automatically gather certain information about your device when you access the Site, including information about your web browser, IP address, time zone, and some of the cookies that have been set up on it. Along with this, we also keep track of the specific web pages or items you view while using the site, the websites or search keywords that led you there, and your interactions with the site. This automatically gathered data is what we refer to as "Device Information."

We collect Device Information using the following technologies:

• "Cookies" are small data files that websites store on your computer or device and frequently contain an anonymous unique identification. Visit http://www.allaboutcookies.org for more details on cookies and instructions on how to disable them.

• "Log files" record activity on the website and gather information such as your IP address, browser type, ISP, referring/exit pages, and time and date stamps.

• "Web beacons," "tags," and "pixels" are digital records that keep track of your use of the Site.

Additionally, we gather certain information from you when you make a purchase through the Site or attempt to make a purchase through the Site, including your name, billing address, shipping address, payment information (including credit card numbers, Afterpay), email address, and phone number. This data is referred to as "Order Information."

In this privacy statement, we refer to "Personal Information" to refer to both Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

To fulfill any orders done through the Site, we use the Order Information that we gather generally. This includes handling your payment information, setting up shipment, and sending you bills and/or order confirmations. We also employ this Order Information to

to speak with you;

inspecting our orders for potential fraud or risk

Whenever it is in keeping with the preferences you've let us know about, send you information or advertising about our goods or services.

We use the device information we gather to screen for potential risk and fraud (your IP address in particular), as well as more generally to enhance and optimise our website (for instance, by generating analytics about how visitors navigate and interact with the website and evaluating the effectiveness of our marketing and advertising campaigns).

In order to use your personal information as previously mentioned, we divulge it to third parties. For instance, Shopify powers our online store; for more information on how Shopify handles your Personal Information, visit https://www.shopify.com/legal/privacy. In order to better understand how our customers use the Site, we also employ Google Analytics. To learn more about how Google handles your Personal Information, see this link: https://www.google.com/intl/en/policies/privacy/. Here is a link where you can choose not to use Google Analytics: https://tools.google.com/dlpage/gaoptout.

Last but not least, we might also disclose your Personal Information in order to abide by the rules and laws that apply, to comply with a subpoena, search warrant, or other legitimate request for information we receive, or in order to defend our rights.

BEHAVIOURAL ADVERTISING

As previously mentioned, we use your Personal Information to send you marketing communications or advertising that we think will be of interest to you. Visit the Network Advertising Initiative's ("NAI") instructional page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work for more details on how targeted advertising functions.

To reject targeted advertising, follow these steps:

Facebook settings can be found at settings.facebook.com/?tab=ads.

Google settings can be found at settings.google.com/ads/anonymous

Visit the Digital Advertising Alliance's opt-out portal at http://optout.aboutads.info to further decline some of these services.

DO NOT TRACK

Please be aware that when we detect a Do Not Track signal from your browser, our Site's data gathering and use practises remain unchanged.

YOUR RIGHTS

If you live in Europe, you have the right to access the personal data we may have about you and to request its rectification, updating, or deletion. To exercise this right, please get in touch with us using the details provided below.

Furthermore, if you reside in the EU, please be aware that we are processing your information in order to carry out any contracts we may have with you (such as if you make an order through the Site) or otherwise to further the aforementioned legitimate business purposes. Please be aware that your information will also be sent to countries outside of Europe, such as Canada and the United States.

DATA RETENION

We will keep your Order Information for our records after you place an order through the Site, unless and until you ask us to erase this information.

MINORS

The Site is not for use by those under the age of 13.

CHANGES

We may occasionally update this privacy statement to reflect, for instance, changes to our procedures or for other operational, legal, or regulatory reasons.

CONTACT INFORMATION

Please send us an email at ultralashedup@gmail.com if you would like more information about our privacy practices, if you have any concerns, or if you would like to file a complaint.